Friday, December 27, 2013

Parshas Va'eira - Think Outside the Box

Parshas Va'eira



Think Outside the Box
By: Daniel Listhaus

וַיֹּאמֶר ה' אֶל משֶׁה רְאֵה נְתַתִּיךָ אֱלֹהים לְפַרְעֹה וְאַהֲרֹן אָחִיךָ יִהְיֶה נְבִיאֶךָ: אַתָּה תְדַבֵּר אֵת כָּל אֲשֶׁר אֲצַוֶּךָּ וְאַהֲרֹן אָחִיךָ יְדַבֵּר אֶל פַּרְעֹה וְשִׁלַּח אֶת בְּנֵי יִשְׂרָאֵל מֵאַרְצוֹ: וַאֲנִי אַקְשֶׁה אֶת לֵב פַּרְעֹה וְהִרְבֵּיתִי אֶת אֹתֹתַי וְאֶת מוֹפְתַי בְּאֶרֶץ מִצְרָיִם: וְלֹא יִשְׁמַע אֲלֵכֶם פַּרְעֹה וְנָתַתִּי אֶת יָדִי בְּמִצְרָיִם וְהוֹצֵאתִי אֶת צִבְאֹתַי אֶת עַמִּי בְנֵי יִשְׂרָאֵל מֵאֶרֶץ מִצְרַיִם בִּשְׁפָטִים גְּדֹלִים: וְיָדְעוּ מִצְרַיִם כִּי אֲנִי ה' בִּנְטֹתִי אֶת יָדִי עַל מִצְרָיִם וְהוֹצֵאתִי אֶת בְּנֵי יִשְׂרָאֵל מִתּוֹכָם

Hashem said to Moshe, 'See, I have made you a master over Pharoah and Aharon your brother shall be your speaker. You shall speak everything that I shall command you, and Aharon your brother shall speak to Pharoah, that he should send the B'nei Yisroel from his land. And I shall harden Pharoah's heart and I shall multiply My signs and My wonders in the land of Egypt. Pharoah will not heed you, and I shall take out My legions – My people the B'nei Yisroel – from the land of Egypt, with great judgments, And Egypt shall know that I am Hashem, when I stretch out My hand over Egypt; and I shall take the B'nei Yisroel out from among them.'”

-Va'eira 7:1-5

After Pharoah not only refused to let the B'nei Yisroel out of Mitzrayim, but even made them work harder than before, Hashem reconvened with Moshe to inform him how things would progress. Hashem told Moshe that He would harden Pharoah's heart and bring many signs and wonders into the world for all to see. Indeed, time after time, no matter what Moshe and Aharon did to try to convince Pharoah to send out the B'nei Yisroel, he stubbornly refused to listen. First, Moshe and Aharon approached Pharoah, and Aharon threw down his staff and it became a serpent. The Medrash1 describes that Pharoah was completely unmoved by this performance. He mocked them and called over four and five year old children to copy the same trick and throw staffs down and turn them into snakes. He then called over his wife who was able to do the same. Then he called in his master magicians to finish his presentation, demonstrating that Moshe's “convincing miracle” was merely a very simple level of magic, of which everyone in Mitzrayim was capable. However, Aharon's snake then went on to do something extraordinary. It turned back into a staff and then swallowed up all the other staffs. Such a feat, which is impossible to even imagine, certainly should have had the Egyptians in complete shock. Instead, as the passuk (verse)2 testifies, Pharoah hardened his heart and attributed the trick to perhaps a slightly different magic, but magic nonetheless.


The Torah3 continues and states that Hashem then commanded Moshe to go to Pharoah and demand that he send out the B'nei Yisroel, or else all the water in Mitzrayim would be turned to blood. Aharon hit the Nile River in front of Pharoah and all his servants, and they all watched as the waters of Mitzrayim instantaneously turned to blood. Yet, once again, Pharoah laughed this off and had his sorcerers conjure the same trick. Rashi4 brings an excerpt from the gemara5 which relates that Pharoah's chief magicians – Yochani and Mamrei – essentially told Moshe to stop making a fool of himself. They argued that Moshe was coming with a ridiculous demand to free all the slaves, while the only negotiation tools he seemed to have were simple magic tricks that were done at children's birthday parties. They told Moshe that just like it is pointless to import straw to the city of Ofrayim, which is a city with an abundance of straw, so too it is pointless to try to scare the Egyptian government with magic when Egypt was full of master sorcerers.

The B'eir Ba'sadeh6 points out that here too, despite the fact that the magicians were able to almost fully mimic what Aharon had done, there was something unique about what Aharon did because he was able to instantaneously change all the water into blood. This was something which really even the proficient magicians were stumped by. Yet, they once again attributed it to some sort of advanced or obscure magic and gave it no second thought or significance. The gemara continues that Moshe responded to Yochani and Mamrei that in fact the exact opposite of what they were saying was true, as he explained: if one wants to sell a product he should bring it to the place where it is known they have an abundance of it, because after all, that is where people from all over the world turn to buy.
Let us focus for a moment on the conversation between Moshe and the chief magicians of Mitzrayim. Moshe's response is certainly true and is something that is easy for us to relate to. After all, if one wants to sell something, for example, online, one could indeed create a personal website. However, unless there is good marketing there will be no traffic to a random site. This is why often a much better approach would be to post the product up for sale on E-bay or Amazon. This method will generally experience a much higher probability of generating sales, or at least more people viewing your product, despite the fact that these large sites consist of many sellers who will be selling plenty of other products which directly compete with yours.

However, as good of advice as this may be, it is hard to understand that Moshe would be taking his time to explain such business principles to Pharoah's advisers. Furthermore, although Moshe's facts may be true, how was it a good response to the challenge of the sorcerers? They were trying to communicate to Moshe that no one will give any significance to his “magic” in Mitzrayim because magic is a normal occurrence there. How did Moshe's response address this?

The Maharsha7 explains that the conversation between Moshe and the sorcerers was actually one on a slightly deeper level. The magicians challenged Moshe that just like it was known that the magic of these sorcerers was based on kishuf (magic) and pure sheker (falseness), so too no one would take Moshe's magic seriously because it was no secret in Mitzrayim that magic was based on such sheker. However, Moshe responded that just like in the marketplace not every fruit or vegetable is the same; there are good tomatoes and bad tomatoes, good bananas and bad bananas. So too, Moshe argued, if the Egyptians' “produce” were full of kishuf (magic) and sheker, as they themselves admitted, then Moshe's “produce” was the good produce in the proverbial market and represented something significant – a real miracle from Hashem. The meforshim (commentaries) on the medrash explain slightly more, that Moshe told them that he specifically wanted to perform the miracles of Hashem in the middle of Egypt because Egypt was the world center of magic and they would be able to tell better than anyone else that the miracles Hashem had given Moshe and Aharon to perform were indeed a lot more than even the most sophisticated kishuf.

This Maharsha definitely answers the basic difficulties with the aforementioned gemara. Moshe was telling the magicians the same mantra that Sy Syms, founder of Syms Corporation,8 used to declare: “An educated consumer is our best customer”. The Egyptians more than any other nation should have been able to immediately realize the realness of the miracles Moshe and Aharon performed and that they must have come from a super-natural power. However, if so, why was it that the magicians were so stubborn? Were they or were they not able to recognize that Moshe and Aharon's “trick” was something much more?

A certain public speaker and humorist once gave a presentation on what the difference is between normal and weird. If we were to stop and think of this for ourselves we may find this difficult to do. After all, sometimes the lines between weird and normal get so blurred that it becomes confusing what is actually weird and what is normal. For example, this presenter quoted a certain famous psychologist who said, “If there is a bag in your car and a gallon of milk in the bag, it would be normal to say that there is a gallon of milk in your car. But if there is a person in your car and a gallon of blood in a person, it would be strange to conclude that there is a gallon of blood in your car.” There is no logical reason why one should strike us as completely normal and the other as weird other than the fact that one we are used to and one we are not. However, as we perhaps have experienced, it does not take much to take normal things and make them look or sound weird. Have you ever tried to pick out a word and say it over and over again until the word starts to look weird and begins to sound sound sound sound sound sound sound sound sound sound sound sound sound sound sound sound sound like gibberish? Or have you ever tried to take a random object and start describing it only to realize how weird it really is?

However, it takes a bit more talent to do the reverse and turn something weird into something normal. The reason for this is that when we experience weird things, our brains try to come up with any justification or explanation it could to normalize the weirdness. For example, no matter where we are in the world we always feel like we are standing straight on top of the world, and when we lay down we feel like we are facing up, but imagine for a moment that when you are standing you are glued to the side of planet Earth facing down into space and when you are laying down you are plastered with your back against planet Earth facing straight outwards. It is almost unimaginable and so weird to think about it despite the fact that it is the reality! The idea is that we as humans feel comfortable when things are locked in “boxes” with titles where we could refer to them vaguely as topics such as “gravity”, “magnetic forces”, or “global warming”. These are general topics which contain both the explainable and the unexplainable. When weird things happen in space it is easy to say, “whatever, it's gravity”; and when weird things happen on earth – whether it be sunny in winter, or record cold temperatures, hurricanes, tornadoes, or tsunamis, the response could easily be, “whatever, it's global warming”. However, our challenge in life is to see Hashem as the borei (Creator) and manhig (Director) of the world Who is in complete control of everything and Who created it with an intelligent design. When weird things happen it may be tempting to lock all the unexplainable things in a box and term it something, however our task is to stop and ask ourselves what message is Hashem trying to communicate?

Rashi9 writes that it is indeed the way of Hashem to bring punishments upon sinful nations so that B'nei Yisroel should pay attention and fear Hashem and ultimately do teshuva (repent). As we look around the world today, not a day goes by where there is not something absolutely ridiculous going on. Whether it be baseless hatred in the world with the knockout game, or extreme changes in weather, or senseless national and international policies, we must keep in mind that the system of the world is such that everything that happens is meant for B'nei Yisroel to learn from. Our job is to stop putting things in our various boxes, and instead think outside the box about what it is Hashem is trying to communicate to His people and to the world. This was precisely the crux of the debate between Moshe and Aharon and the sorcerers of Mitzrayim. Moshe was telling them that because Mitzrayim was the center of magic, that is exactly where he wanted to be in order to demonstrate to the professionals who should have been able to tell right away that what they were seeing was real. Yet, Pharoah and his stubborn team of sorcerers could not come to terms with there being a super-natural G-d, and instead attributed the miracles as some sort of obscure magic even though they were the masters and had never heard or seen such things.

May Hashem help us understand the messages He sends constantly to the world so that we could better fear Him and prepare properly to greet mashiach soon.
1Shemos Rabbah 9:5-6
2Shemos 7:12 and see Rashi there.
3Shemos 7:14-18
4Shemos 7:22
5Menachos 85a
6Shemos 7:22
7Gemara Menachos 85a
8A chain of retail clothing stores, which is not out of business.
9Shemos 7:3
Photo Credit: http://www.flowerclown.com/links.html

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